Businesses today have a big challenge when it comes to making key decisions about their products and packaging. They need to tick all of the right boxes in terms of protecting the product and allowing easy shipping, handling, and storage. At the same time, it is crucial to think about aesthetics. Above all of this though, it is increasingly important to be eco-conscious. Luckily, you can get all of that with foiling, especially when you use recyclable foils.
The premium look
Applying foil to packaging can instantly increase the perceived value. Products will look high end, glamorous, and luxurious. This is valuable for all kinds of brands, from cosmetics and beauty to confectionery and beverages.
In fact, stats from Foilco (a leading manufacturer), say packaging with foil decoration gets an impressive 80% higher rating than products without any. Crucially, the ratings are better for appeal, quality, and brand awareness.
Perfect for the environment
If the look you can achieve with foil wasn’t reason enough to choose it, the green credentials will seal the deal. There are a number of factors that make it perfect for eco-conscious businesses and consumers.
Firstly, manufacturers of recyclable foils continue to make huge improvements in how they make the products themselves. Key here is they can achieve an impressively small carbon footprint thanks to efficient processes and careful use of resources. Reducing waste is particularly vital. Plus, many are using less foil without compromising the finish and performance.
Secondly, foil is entirely recyclable. The foils are so thin that typically they dissipate during the recycling process. This is true even if you use a lot it. For a long time the belief was anything more than 30% foil coverage would mean you can no longer recycle. However, Foilco commissioned a study from SGS-IPS Testing. The key finding was 80% coverage is possible while retaining recyclability.
Thirdly, foil works really well with materials like uncoated papers and boards. Many businesses are switching to them because they contain higher levels of fibre, making them better for recycling. However, it can be more challenging to add details to them with ink. Luckily, foil stamping is a great alternative. It doesn’t produce any emissions and is solvent free.
Finally, foil is a more environmentally friendly option than things like glitter and metallised lamination. Many businesses no longer use those techniques because they don’t align with their green credentials. Foils are sustainable and don’t cause issues with releasing microplastics into the environment.
Talk to us about recyclable foils
Making the eco-conscious choice with packaging can provide a massive array of benefits, including increasing brand awareness. Keep in mind that more consumers than ever before are choosing brands specifically who do their bit for the environment. If you want to ensure a bright future for your brand, make the right choices with your packaging.
We can help here by providing some of the best recyclable foils in the world. They have amazing green credentials. You can use them on a massive selection of different products, including papers, boards, and even plastic or timber. The potential applications are almost endless.
So, if you want to learn more about the foils or how you can use them, please get in touch.