Generally every household has a big selection of cleaning products. You’ve likely got a cupboard under the sink for them and others in bathrooms too. There are some interesting trends in the market, including demands for sustainability. One thing you will likely see is brands using foiling services. They can add a lot of value and provide some big advantages. Let’s have a closer look at the market and the biggest trends. Then, if you want to use foils, you can rely on us.
Making an impression
One of the most crucial details about the household cleaning market is it’s very mature. The product offering is quite consistent, with relatively few major new entries. Whether it is detergent, wipes, or polish, many people stick with the same brands they know and trust. It can make it difficult for competitors.
An interesting option that can help businesses to get attention is to use foil on packaging. It can ensure products stand out on crowded retail shelves. A great idea is to highlight key pieces of information, including the brand, promises, and performance. Attention to detail is really important because competition is so intense.
Ease of use
Easily the biggest trend in the household cleaning market is the demand for products to fit into busy lifestyles. That is why things like detergent tabs and pods are popular; they save people the time of weighing out scoops of washing powder or measuring liquid detergent. Innovative packaging that can save time can be fantastic for brands. Foiling services can be useful for some of it, including things like pouches and sachets.
The environment
There is a big push in almost every industry to do more to protect the environment. Household cleaners are no exception. There are some interesting demands though. For example, more consumers want eco-friendly products that don’t contain ingredients that could cause ecological harm.
Businesses need to ensure they are providing all necessary information about what is in cleaning products and the potential hazards. Foiling can be useful to highlight key risks and details. It’s also a good way to make sure eco-friendly credentials are instantly visible.
It’s also a really important idea to think about the sustainability of packaging. Consumers want to be able to recycle as much as possible, whether it is boxes, bottles, aerosols, or anything else. Brands should think carefully about what they are using. Foil details are a great choice here because the foils don’t impede recycling.
Do you want to try foiling services?
As you can see, foils are a really interesting choice for different household cleaning products. They can make them more attractive on shelves and showcase the main USPs. In addition, they can support busy modern lifestyles and have impressive green advantages.
If you’re thinking about foiling services, we’re one of the leaders in the UK. Crucially, we can supply foils from top brands and also have plenty of experience applying them to different products. You can rely on us to advise you and ensure you get the best results. So, get in touch to learn more.